18 Best Email Warmup Tools For Agencies & B2B Teams (2026)
Email warmup is the process of gradually increasing legitimate email activity and engagement signals to build sender reputation with mailbox providers, including Google and Microsoft. Agencies managing multi-client outbound operations face a compounding risk: a single misconfigured domain or data quality failure on one client account contaminates shared sending infrastructure. That contamination cascades deliverability problems across every campaign. Nearly 1 in 5 legitimate B2B emails never reaches the primary inbox without proper SPF, DKIM, and DMARC authentication and warmup protocols in place.