Craft beautiful multi-step sequences
Run multi-step campaigns with precision. Email sequencing keeps every send strong, steady, and in step with the herd.
Launch & control
Start campaigns fast and pause or resume mid-sequence with automatic follow-ups, variants, and scheduling baked in.
Optimize deliverability
Inbox placement tests, unsub links, interest detection, and bounce protection keep your sender reputation strong.
Live campaign insights
Real-time sends, bounces, and outcomes with diagnostics to troubleshoot and keep sequences performing.
Keep the conversation going with leads who reply. Instead of starting a new thread, follow-up campaigns continue right in the same conversation—perfect for nurturing interest, sharing resources, or guiding next steps.
- Push directly from the master inbox, API, or leads page
- Automate followups with all interested leads
Write once, send naturally. Spintax is a powerful way to generate variations of a subject line or body. Liquid syntax lets you bring in the full power of conditionals, templates, and date combinations
- Good "morning", "afternoon", or "evening" based on timezones
- If... else conditions based on variables or templates
- Millions of unique content combinations
Powered by EmailGuard. Check your exact campaign copy and inbox placement with a trusted network of Google Workspace and Microsoft 365 accounts
- One-click tests right from within your campaign UI
- See real time results, adjust, and re-test
- Send with confidence knowing you're landing in the inbox
Manage your entire sequence building process with our API
Also available in the Campaigns API:
/api/campaigns
PATCH
/api/campaigns/{id}/pause
Pause
POST
/api/campaigns
Create
GET
/api/campaigns/{id}
Details
Frequently Asked Questions (FAQ)
How many campaigns can I run at once?
You can run as many campaigns as you want. If you use the same sender emails across multiple campaigns, sender email limits may deplete first, so just make sure you have enough sending capacity.
Can I see how many emails are scheduled today?
Yep, simply click our "Sending Schedule" link in the sidebar to see your estimates sends for today.
Do you support native spintax in your campaign builder?
Yes, you can use spintaxed templates using the following syntax: {Hello|Hi|Hey}. We will randomly choose a word or phrase in between pipe operators and curly brackets. This helps you build millions of content variations while sounding natural.
Can I use AI to generate my campaign copy per lead?
Yes, you can add the full AI-generated sequence as a custom variable on your leads, and just insert that custom variable in your sequence builder.
Can I manage my campaigns using the API?
Yes, you can fully manage everything about the campaign and sequence building process through the API.
Do you recommend using open tracking or click tracking?
While we support open tracking, we don't recommend using it in your campaigns. This gives you worst email deliverability when using cold outreach. Instead, we recommend sending plain-text emails and using the reply rate as your success metric. If you must use open tracking, we recommend adding in a pool of custom tracking domains to help prevent blocks.
How can I automate followups with interested leads?
Simply push interested replies into a followup campaign from the master inbox, leads page, or the API. We will reach out in the same thread until they respond, or until the sequence finishes.
Can I tag my campaigns?
Yes you can create custom tags for your campaigns to help with categorization.
Launch your next campaign with confidence
Smarter templates, safer sending, and real-time insights—built in.